If you are thinking of starting to sell online, you may feel a little disoriented and not knowing what you need to do to get started with the project. It is true that it can be a bit complicated to go from a physical store to a virtual one, but we will help you to lay the foundations, starting from two main branches:
01. The logistics part
First of all, we are going to think about the organization and the operational part of your business. For this, the following must be taken into account:
- The products. It seems almost a very obvious part, but you must be very clear about what products you will sell and under what category they will be organized. For example, if your store is an electronics store, it could be organized like this: Cell phones, Computers, televisions, etc., and within those main branches the products and specific brands would be broken down. This will help you a lot when you start entering all your information, as it will take less time and you will do it in a very organized way.
- Prices. Another thing that seems very basic but is often forgotten is the final price of the products. You should think about this before entering your figures: Do these amounts already include VAT? Are the shipping costs covered?
- Shipping. Related to the previous point, you should think about how and with what packages you will make your shipments. Additionally, see the prices that each one manages and analyze the most profitable for you, according to the volume of your deliveries.
- Payment methods. Something almost as important are the payment methods you will have. Will you accept bank transfers? Payments by Paypal? OXXO? Convenience stores?
02. The technological part
Within the technological aspects, we recommend that you review the following:
- Hosting and web domain. Is the domain you want for your store available for purchase? Remember that if you can't get the .com you could venture into a .com.mx or simply .mx extension, depending on your preferences.
- Design. Once you have the domain and hosting secured, the second part is to think about the web design. How do you want your store to look? Something minimalist or very colorful? You can search for references on Google or with your competitors.
- Web development. If you don't have programming skills, you could start looking for companies that offer web building services. Usually they themselves will offer you complete hosting + domain + design + development services, so it would be worth a quote so that they can carry out your project without major complications.
- Renovations One last thing to take into account, but no less important, is the annual domain and web hosting renewals, because if you don't do them, your site will be suspended.